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Writer's pictureCameren Farr

Lebron James' Investment Portfolio

LeBron James is not just one of the best basketball players in the world, he is also a savvy businessman. Throughout his career, he has been building a diverse investment portfolio that includes a wide range of companies and industries. In this article, we will take a closer look at some of the key investments that have helped James build his wealth and secure his financial future.


One of LeBron's most notable investments is his stake in Blaze Pizza, a fast-casual pizza chain that he co-founded in 2012. The company has grown rapidly in recent years, and now has over 400 locations worldwide. LeBron was an early investor in the company and has been involved in its growth and success. In addition to Blaze Pizza, LeBron has also invested in several other food and beverage companies, including a small stake in Starbucks, and a partnership with Coca-Cola to develop his own line of energy drinks.



LeBron's investment portfolio also includes a number of technology companies, such as Microsoft and Google. He has also invested in several venture capital firms, which provide funding for start-up companies. This allows him to gain exposure to a wide range of companies and industries, and potentially benefit from their growth.


In addition to traditional investments, LeBron has also been involved in several real estate projects. He has invested in a number of properties, including a $23 million mansion in Brentwood, California, and a number of smaller properties that he rents out to other tenants. These investments have helped to diversify his portfolio and provide him with a steady stream of income.


Another notable investment of LeBron's is his partnership with the streaming service, Netflix. He has signed a deal to produce various original content for the platform, including a docuseries on his life, and a comedy series produced by his production company, SpringHill Entertainment. Through this investment, LeBron is not only able to monetize his personal brand and legacy but also become a creator and producer of content.


LeBron's investments also include a number of sports-related companies, including a 2% stake in the Liverpool Football Club, and a partnership with the Fenway Sports Group, which owns several major sports teams and venues. He has also invested in the sports data company, Sportradar, and the sports betting company, DraftKings. These investments have given him a foothold in the sports industry and allow him to benefit from the growing popularity of sports betting and the use of data in sports.



LeBron's investment portfolio is a testament to his business acumen and his ability to identify and capitalize on opportunities. He has built a diverse portfolio of investments that span several industries, including technology, food and beverage, real estate, sports, and media. By diversifying his investments, LeBron is able to mitigate risk and ensure that he has a steady stream of income from multiple sources.


In conclusion, LeBron James is not just a basketball player, he is also a savvy businessman who has built a diverse investment portfolio that includes a wide range of companies and industries. His investments in food and beverage, technology, real estate, sports, and media have helped him to secure his financial future and capitalize on opportunities as they arise. His ability to identify and capitalize on opportunities is a testament to his business acumen and his understanding of the market. He serves as an inspiration for athletes and entrepreneurs alike, showing that with hard work and dedication, anyone can build a successful career and secure their financial future.

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